The librarian here is using book trailers to grt these kids excited about the books she's talking about. Wow does it work.— Joelle Charbonneau (@jcharbonneau) April 27, 2015
Many publishers have YouTube channels where they are consistently uploading trailers for some of their newer more popular titles or something they are trying to build a lot of interest in. Admittedly some book trailers are better than others, but none-the-less they will add another dimension to any school visit or other piece of outreach you are doing. Since summer reading is right around the corner you might consider throwing some of these publisher branded YouTube channels in your utility belt!
Houghton Mifflin Harcourt:
Simon & Schuster