Pottermore!

UPDATE: 

Here is a link from Today.com who ran the entire new Harry Potter story that was featured on Pottermore earlier this week: 

http://www.today.com/books/read-j-k-rowlings-new-post-latest-harry-potter-gossip-1D79887288

It's a gossip column from the wizarding world's favorite journalist Rita Skeeter titled "Dumbledore's Army Reunites at Quidditch World Cup Final"

Pottermore is a unique online experience from J.K. Rowling that is built around the Harry Potter books. Pottermore is the place to explore more of the magical world of Harry Potter than ever before, and to discover exclusive, new content from J.K. Rowling!

Users can explore the Harry Potter series, follow the story, and compete for the Pottermore House Cup. Once you sign up for an account, you will unlock your bank account at Gringwolds, go shopping for your wand and pet - and then be sorted by the sorting hat into one of the following houses: Gryffindor, Ravenclaw, Hufflepuff, or Slytherin.  You can interact with other members of your house in the "common room" of your hall.

You can also find exclusive writings from J.K. Rowling on the site. So go ahead - make an account and get yourself sorted. You know you want to find out which house the sorting house will place you! Will you be with me in Gryffindor - or will Slytherin be slying calling your name?